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1

Behavioral Learning Theory: Its Relevance to Marketing and Promotions

Michael L. Rothschild and William C. Gaidis

Journal:

Journal of Marketing

Year:

1981

Language:

english

File:

PDF, 312 KB

english, 1981

2

ELIMINATION AND CHOICE PHASES IN EVOKED SET FORMATION

Abougomaah, Naeim H., Schlacter, John L., Gaidis, William

Journal:

Journal of Consumer Marketing

Year:

1987

Language:

english

File:

PDF, 397 KB

english, 1987

3

A cross-cultural comparison of the ethics of business students

Steven Lysonski, William Gaidis

Journal:

Journal of Business Ethics

Year:

1991

Language:

english

File:

PDF, 854 KB

english, 1991

4

BEHAVIOR MODIFICATION AS A FRAMEWORK FOR SALES PROMOTION MANAGEMENT

Gaidis, William, Cross, James

Journal:

Journal of Consumer Marketing

Year:

1987

Language:

english

File:

PDF, 707 KB

english, 1987

5

The Use of Vivid Stimuli to Enhance Comprehension of the Content of Product Warning Messages

KELLEY, CRAIG A., GAIDIS, WILLIAM C., REINGEN, PETER H.

Journal:

Journal of Consumer Affairs

Year:

1989

Language:

english

File:

PDF, 1.15 MB

english, 1989

6

Behavioral Learning Theory: Its Relevance to Marketing and Promotions

Rothschild, Michael L., Gaidis, William C.

Journal:

Journal of Marketing

Year:

1981

File:

PDF, 1.12 MB

1981

7

Intrathecal vincristine. Report of a fatal case despite CNS washout

William G. Gaidys, Joseph D. Dickerman, Carrie L. Walters, Paul C. Young

Journal:

Year:

1983

Language:

english

File:

PDF, 279 KB

english, 1983

8

A Cross-Cultural Comparison of the Ethics of Business Students

Steven Lysonski and William Gaidis

Journal:

Journal of Business Ethics

Year:

1991

Language:

english

File:

PDF, 1.50 MB

english, 1991

9

SPIE Proceedings [SPIE Astronomical Telescopes & Instrumentation - Kona, HI (Friday 20 March 1998)] Advanced Technology MMW, Radio, and Terahertz Telescopes - Superconductive hot-electron mixers for terahertz heterodyne receiver applications

McGrath, William R., Skalare, Anders J., Karasik, Boris S., Gaidis, Michael C., Bumble, Bruce, LeDuc, Henry G., Burke, P. J., Schoelkopf, R., Prober, D. E., Phillips, Thomas G.

Year:

1998

Language:

english

File:

PDF, 1.16 MB

english, 1998

10

A report of Bell's Palsy triggered by leptomeningeal metastases from recurrent high grade serous ovarian cancer

Patel, Khilen B., Gaidis, Anna, Stephens, Angela, Thompson, Thomas Z., Williams, Heather, Rungruang, Bunja

Journal:

Gynecologic Oncology Reports

Year:

2018

Language:

english

File:

PDF, 784 KB

english, 2018